Penntertainment

Emmys mean Swagtime for Jenna Seiden (C’95)

This Sunday’s Emmys mean glitz and glamour.

But to one alum it’s all about the swag. And who doesn’t love a good bag of swag?

That’s what Jenna Seiden (C’95) thought when she and her business partner decided to start swagtime.com, a business dedicated to celebrity swag. Their philosophy is simple, “What was exclusive is now inclusive”.

For those unaware, per Jenna, ‘”SWAG” stands for the products and services that celebrities are getting, giving and using.” Jenna’s site scours everything from the gift bags and gift lounges at award shows, charity galas, film festivals, sporting events, private celebrity functions and more to tell you about these great products and services.

And what would be a swag site without the site actually giving away swag itself?! Sign up with her site and you can win a bag of an event’s actual swag yourself!

And that’s not all for Jenna. She is also a video games/interactive agent at the highly reputable talent agency CAA. Per Jenna, “I now represent game developers, writers and talent who make console games and I work to take these game IPs and make movies, etc. So by day I’m gamesgirl and by night I’m swaggirl.”

…On a related Emmys note, good thoughts go out to Becki Newton (C’00) on Ugly Betty being nominated for Outstanding Comedy Series.

Click to read about about Jenna’s journey in Hollywood

Check out Jenna’s site

Click to see what other 1995 Penn grads are up to

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